Why Premium EVOO Is Not a Commodity

Extra Virgin Olive Oil is not a commodity

Falling olive oil prices may be good news for consumers. But the price of bulk olive oil tells surprisingly little about the value of a truly great extra virgin olive oil. Italy’s olive oil market is experiencing a remarkable reversal. After years of scarcity and record prices, inventories are high and producer prices have fallen […]

Italy’s Olive Oil Paradox: Full Tanks, Falling Prices and a Harvest at Risk

The Italian Olive Oil Paradox

After years of shortages and record prices, Italy’s olive oil sector is suddenly facing the opposite problem: too much unsold oil, falling producer prices and mills running out of both storage space and liquidity. Italy’s olive oil industry is entering an unusually difficult phase. In Puglia and Calabria, two of the country’s most important olive-growing […]